Effects of warning border color, width, and design on perceived effectiveness (pp. 455-458)
Publication Year:
1997
Citation
114. Rashid, R., & Wogalter, M. S. (1997). Effects of warning border color, width, and design on perceived effectiveness (pp. 455-458). In B. Das & W. Karwowski (Eds.), Advances in Occupational Ergonomics and Safety. II, Louisville, KY: IOS Press and Ohmsha.
Abstract
There is limited research on the effects of the presence and the types of border surrounding warning text The present snidy tested 51 borders formed by combining different characteristics of color, design, and width. Seventy-two participants rated these borders on one of 'three dimensions: (1) attention- gettingness, (2) likelihood to read the warning, and (3) connoted hazard of the border. Results show that a warning with a surrounding border is rated more salient than one without a border. Borders in red were rated highest, followed by yellow, green; and blue respectively; black borders were rated lowest. The highest rated border designs were the thicker alternating stripe, saw tooth, and inward arrow patterns. The lowest rated border was a thin black line. These results have implications for enhancing warning noticeabillty.
Publication Details
- Source
- , Advances in Occupational Ergonomics and Safety. II, Louisville, KY: IOS Press and Ohmsha
- Pages
- 455-458
Publication Type
Book Chapters
Research Topics
Perception, Cognition & Memory, Warnings & Risk Communication