The effects of a raised label border on warning effectiveness measures
Publication Year:
1997
Citation
109. Kalsher, M. J., Cote, M. B., Champagne, M. V., & Wogalter, M. S. (1997). The effects of a raised label border on warning effectiveness measures. Proceedings of the Human Factors and Ergonomics Society, 41, 811-815.
Abstract
Michael S. Wogalter Department of Psychology North Carolina State University Raleigh, NC 27695-7801 Research has examined various factors that influence warning effectiveness. Virtually no resea~ch, however, has explored the possibility of improving warnings by incorporating hepatIc (~ouch)cues.. The present study assessed the impact of adding a raised border surro~ding the wanung message on a commonconsumerproduct (glue). The raised border ~armng was comparedto the same warning withouta raised border and a no-wanllng control m the contextof actual product use (constructinga model airplane). Results indicated that the r~ised border significantlyincreased the noticeability,comprehension,and recall of the w.arnmglabel comparedto a no-warningcontrol. There was a trend for complianceto be highest for the raised border condition,but it was not statistically significant. Implications forimprovingwarning designare discussed.
Publication Details
- Source
- Proceedings of the Human Factors and Ergonomics Society
- Volume
- 41
Publication Type
Conference Papers / Proceedings
Research Topics
Warnings & Risk Communication