Use of information sources referenced in and attitudes about televised DTC prescription drug advertisements

Kim, S.
Mayhorn, C. B.
Wogalter, M. S.
Publication Year: 2010

Citation

313.  Kim, S., Mayhorn, C. B., & Wogalter, M. S. (2010). Use of information sources referenced in and attitudes about televised DTC prescription drug advertisements. Proceedings of the Human Factors and Ergonomics Society, 54, 1880-1884.

Publication Details

Source
Proceedings of the Human Factors and Ergonomics Society
Volume
54

Publication Type

Conference Papers / Proceedings

Research Topics

Health & Medical Human Factors

View / Download Publication PDF

Related Research

Other items sharing Mike's expert research categories.

Copy / Export Citation

Download RIS  |  Download BibTeX

Exported citations use the available record metadata. Check formatting before academic use.