Warning channel: Modality and media
Publication Year:
2006
Citation
263. Cohen, H. H., Cohen, J., Mendat, C. C., & Wogalter, M. S. (2006). Warning channel: Modality and media. In M.S. Wogalter (Ed.) Handbook of Warnings (pp. 123-134). Mahwah, NJ: Lawrence Erlbaum Associates.
Abstract
One of the most important areas regarding warnings is the chan- nel through which a warning is sent. This chapter focuses on research on how a message may be transmitted to a receiver from a source. A message can be delivered through one or more media and received by one or more sensory modalities. In many contexts, multiple channels can be more effective in warnings transmissions than a single channel. Choice of the appropri- ate channels may make the difference in whether that warning message is delivered to the at-risk population or not.
Publication Details
- Source
- Handbook of Warnings (pp. 123-134). Mahwah, NJ: Lawrence Erlbaum Associates
- Pages
- 123-134
Publication Type
Book Chapters
Research Topics
Warnings & Risk Communication