Influence of presentation modality on communication of pharmaceutical risk information in direct-to-consumer (DTC) television commercials August 16, 2026 Comments off Read More
Direct-to-consumer (DTC) prescription drug advertising on television and online purchases of medications August 16, 2026 Comments off Read More
Use of information sources referenced in and attitudes about televised DTC prescription drug advertisements August 16, 2026 Comments off Read More
Effect of presentation modality in direct-to-consumer (DTC) prescription drug television advertisements August 16, 2026 Comments off Read More
Effects of words and pictures on subjective preference of pharmaceutical instructions August 16, 2026 Comments off Read More
Knowledge acquisition of benefits and risks in direct-to-consumer (DTC) prescription drug advertisements as a function of different presentation format manipulations August 16, 2026 Comments off Read More
Formatting print on OTC drug labels to benefit seniors’ knowledge acquisition performance August 16, 2026 Comments off Read More
DTC advertising of prescription medications on the WWW: Assessing the communication of risks and benefits August 16, 2026 Comments off Read More